The Meta Ad Stats Health Check • £27

Your ads aren't broken everywhere. One number is letting you down.

Enter your stats and find out exactly which one is underperforming, what "good" looks like for each, and what to fix first.

No spreadsheets. No guessing. No 40-tab research spiral.

Takes minutes. Instant access. Use it on every campaign you ever run.

Sound familiar?

Something's off. But what?

"Change the creative?""Raise the budget?""New audience?""Start again?"

When an ad underperforms, it's never everything. It's one number. Fix that one and the rest starts working.

Guess wrong and you change the thing that was fine, reset Meta's learning, and pay to relearn what you already knew.

The Health Check exists so you never make that guess again.

How it works

Enter your stats. Get your answer.

  • It tells you exactly which stats to enter and where to find them in Ads Manager, so no prior knowledge needed
  • Each number gets checked against realistic benchmarks from real campaigns, not made-up industry averages
  • You see exactly which stat is underperforming and which ones are actually fine
  • You get told what to fix first, so your next change is the one that matters
  • Yours to keep: run it on every campaign, every time something feels off

Stats in. Diagnosis out. No more fixing the wrong thing.

Who it's for

For anyone staring at Ads Manager thinking "...is that bad?"

  • Your ads are running but the results feel off and you can't put your finger on why
  • You don't know whether your CTR, CPL or conversion rate is good, bad or normal
  • You're about to change something and you'd like to be sure it's the right something
  • You'd rather spend £27 finding the problem than £300 guessing at it

Why trust the benchmarks?

Built from campaigns I actually manage.

I've spent over ten years managing Meta ads for coaches, course creators and service businesses, and diagnosing underperforming accounts is most of my week.

The Health Check is the same first pass I run on a client account, packaged so you can run it yourself.

It's the difference between "my ads aren't working" and "my landing page is losing me leads, everything else is fine".

£27 • instant access • yours for good

Stop fixing the wrong thing.

Enter your stats. Find the problem number.

Make your next change the one that matters.